True loyalty - the intrinsic motivation to continue dealing with a preferred business - arises and persists despite points programs.
This and the Joe's Hotdogs parable brought to you by
Glenn R Harrington of Articulate Consultants Inc
www.articulate.ca
Glenn R Harrington of Articulate Consultants Inc
www.articulate.ca
Labels: authentic loyalty, better marketing strategy, better pricing strategy, client loyalty


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